MOMO DESIGN

Brand history and philosophy

Momodesign is an Italian design brand that has its roots in the 1980s, known for its excellence in the field of car and motorcycle accessories. Momodesign's logo, which represents a stylized steering wheel, is a tribute to its history and know-how acquired over the years. Momodesign is committed to spreading Italian design around the world, focusing on quality, innovation and creativity. Over the years, Momodesign has collaborated with some of the greatest Formula 1 drivers, including John Surtees, Niki Lauda, Gilles Villeneuve and Michael Schumacher. These collaborations have helped cement the brand's reputation in the racing world and further inspire its design.

Momodesign style: a unique and distinctive identity

Momodesign style is characterized by the attention to detail, sophistication, and distinctiveness typical of Italian culture. This approach to design is reflected in all the brand's creations, giving them a unique and recognizable character. In 2000, Momodesign launched the FGTR demi-jet helmet, which has become a design icon for metropolitan scooterists. The Momodesign helmet is distinguished by its unique shape, sleek design and the cutting-edge technology used in its manufacture. The Momodesign Style Center is the hub of the brand's activity, responsible for defining the style guidelines for different products and coordinating with the marketing division. The Style Center is also responsible for the development of co-branding projects and industrial design consulting for third-party companies in various sectors.

Spreading Italian design around the world

Momodesign's main objective is to spread Italian design in the world, interpreting and anticipating market trends and transforming everyday objects into unique products that arouse emotions and reflect the owner's personality. For this reason, Momodesign caters to an attentive and demanding public. Momodesign backpacks were created to meet the needs of urban scooterists and beyond. Inspired by the magnetic style of the iconic FGTR helmet, Momodesign backpacks feature extreme customization on the front, with colors such as white, black and gray. Practical, lightweight and functional, these backpacks are the ideal solution for moving or traveling on two wheels, while providing a touch of style and originality.

The future of Momodesign: new challenges and opportunities

Looking to the future, Momodesign will continue working to strengthen its position as a leader in Italian design and innovation by expanding its product range and collaborating with new partners. The brand will also strive to explore new sustainable and environmentally friendly solutions in line with evolving market and consumer needs. In conclusion, Momodesign is a brand that has made Italian design its mission and distinctive strength. Through creativity, innovation and attention to detail, Momodesign is able to offer unique and high-quality products that meet the needs of a demanding and design-conscious public.